{"id":24281,"date":"2025-06-24T15:49:14","date_gmt":"2025-06-24T13:49:14","guid":{"rendered":"https:\/\/corporate.autobiz.com\/sin-categorizar\/autobizinsights-15\/"},"modified":"2025-06-25T16:42:07","modified_gmt":"2025-06-25T14:42:07","slug":"autobizinsights-15","status":"publish","type":"post","link":"https:\/\/corporate.autobiz.com\/es\/autobiz-insights-es\/autobizinsights-15\/","title":{"rendered":"autobizInsights #15"},"content":{"rendered":"\t\t
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Inicio<\/a><\/span><\/span><\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t

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autobizInsights #15<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u00bfEs este realmente el fin del di\u00e9sel?<\/strong><\/h1>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\u00bfHacia una mayor estabilidad?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Los \u00faltimos desarrollos del mercado de Veh\u00edculos de Ocasi\u00f3n (VO) en Europa muestran signos de una mayor estabilidad, especialmente si comparamos el primer semestre de 2025 con los a\u00f1os 2023 y 2024: las tasas de depreciaci\u00f3n observadas est\u00e1n disminuyendo y se acercan ya a los niveles anteriores a la pandemia, al menos en algunas motorizaciones.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Nuevas din\u00e1micas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Detr\u00e1s de esta aparente estabilidad, observamos nuevas din\u00e1micas en lo que respecta a la fijaci\u00f3n de precios y la gesti\u00f3n del stock. El mercado de VO, que se hab\u00eda mantenido relativamente estable en los \u00faltimos a\u00f1os, evoluciona ahora de forma constante, con numerosos factores que deben tenerse en cuenta a la hora de fijar precios.<\/p>\n

En este contexto, creemos que un seguimiento cercano es absolutamente imprescindible.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Falta de veh\u00edculos de ocasi\u00f3n clave<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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En Europa, durante el primer trimestre de 2025, hemos observado una disminuci\u00f3n<\/b> en<\/b> el<\/b> volumen<\/b> de <\/b>veh\u00edculos<\/b> tradicionales<\/b> procedentes<\/b> de renting<\/b>, con edades comprendidas entre los 24 y 60 meses. Esto es una consecuencia directa de la escasez global de microchips que afect\u00f3 a la producci\u00f3n de veh\u00edculos nuevos entre 2020 y 2023.<\/p>\n

No solo los vol\u00famenes son inferiores a los de a\u00f1os anteriores, sino que tambi\u00e9n la composici\u00f3n del stock ha cambiado, con una mayor presencia de veh\u00edculos electrificados, especialmente<\/b> el\u00e9ctricos<\/b> puros (BEV)<\/b>, que ahora representan el 10\u202f% del stock <\/b>frente<\/b> al 7\u202f% <\/b>en<\/b> 2023<\/b>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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El dilema del veh\u00edculo el\u00e9ctrico (BEV)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Mientras los fabricantes impulsan con fuerza los veh\u00edculos el\u00e9ctricos (BEV), en un contexto de restricciones CAFE cada vez m\u00e1s estrictas y con incentivos gubernamentales a\u00fan muy elevados en la mayor\u00eda de los pa\u00edses de la UE, los veh\u00edculos el\u00e9ctricos de ocasi\u00f3n siguen teniendo dificultades para encontrar nuevos propietarios.<\/p>\n

Las tasas de depreciaci\u00f3n anual observadas por autobiz muestran que hemos vuelto a niveles previos a la pandemia, salvo en el caso de los veh\u00edculos h\u00edbridos enchufables (PHEV) y el\u00e9ctricos puros (BEV).<\/p>\n

Aunque los BEV han mejorado su posici\u00f3n respecto al a\u00f1o pasado, sus tasas<\/b> de <\/b>depreciaci\u00f3n<\/b> siguen<\/b> siendo<\/b> mucho<\/b> m\u00e1s<\/b> altas<\/b> que las de <\/b>los<\/b> veh\u00edculos<\/b> de <\/b>combusti\u00f3n<\/b> interna<\/b> (ICE), salvo en los pa\u00edses n\u00f3rdicos.<\/p>\n

En pa\u00edses como Francia o Italia, la situaci\u00f3n de los PHEV tambi\u00e9n genera cierta preocupaci\u00f3n, con tasas de depreciaci\u00f3n cercanas a las de los BEV.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u00bfVuelve a estar de moda el di\u00e9sel?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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A pesar de las pol\u00edticas gubernamentales estrictas y del descr\u00e9dito del di\u00e9sel desde el esc\u00e1ndalo del Dieselgate de VW en 2015, este<\/b> tipo<\/b> de combustible <\/b>sigue<\/b> mostrando<\/b> una<\/b> notable <\/b>resistencia<\/b> y presenta la mayor <\/b>liquidez<\/b> en<\/b> Europa, con solo 2,1 meses de stock de <\/b>ventas<\/b>. En los pa\u00edses n\u00f3rdicos, la duraci\u00f3n media del stock de veh\u00edculos es algo superior, en torno a los 3 meses en abril, frente a una media europea de 2,1 meses. No obstante, sigue siendo un plazo relativamente corto en t\u00e9rminos generales.<\/p>\n

Existen algunas diferencias entre pa\u00edses: en Francia y en el Reino Unido, por ejemplo, los di\u00e9sel resultan m\u00e1s atractivos que en Espa\u00f1a o Alemania.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u00bfC\u00f3mo moverse en estas nuevas din\u00e1micas?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Desde principios de 2022, hemos observado un aumento constante en el volumen de actividad de fijaci\u00f3n y reajuste de precios en el mercado, con un nivel de operaciones en abril de 2025 que duplica al registrado en enero de 2022. Los precios cambian con m\u00e1s frecuencia, pero lo hacen en menor medida. En 2023, las bajadas medias de precio rondaban los 500 euros, frente a una media reciente de menos de 100 euros por veh\u00edculo.<\/p>\n

Ante estos nuevos par\u00e1metros, los<\/b> profesionales<\/b> necesitan<\/b> seguir<\/b> de <\/b>cerca<\/b> la <\/b>evoluci\u00f3n<\/b> del mercado y <\/b>contar<\/b> con las <\/b>herramientas<\/b> y <\/b>los<\/b> datos<\/b> adecuados<\/b> para <\/b>ofrecer<\/b> precios<\/b> lo <\/b>m\u00e1s<\/b> precisos<\/b> y <\/b>actualizados<\/b> posible<\/b>, y <\/b>as\u00ed<\/b> maximizar<\/b> su<\/b> rentabilidad<\/b>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

\u00bfEs este realmente el fin del di\u00e9sel? \u00bfHacia una mayor estabilidad? Los \u00faltimos desarrollos del mercado de Veh\u00edculos de Ocasi\u00f3n (VO) en Europa muestran signos de una mayor estabilidad, especialmente si comparamos el primer semestre de 2025 con los a\u00f1os 2023 y 2024: las tasas de depreciaci\u00f3n observadas est\u00e1n disminuyendo y se acercan ya a […]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[149],"tags":[],"class_list":["post-24281","post","type-post","status-publish","format-standard","hentry","category-autobiz-insights-es"],"yoast_head":"\nautobizInsights #15 - autobiz Corporate<\/title>\n<meta name=\"description\" content=\"\u00bfEs este realmente el fin del di\u00e9sel?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/corporate.autobiz.com\/es\/autobiz-insights-es\/autobizinsights-15\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"autobizInsights #15 - 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